The Consumers’ Day, also called International Day for Protecting Consumers’ Rights, is held on 15th March every year. The consumers’ day aims to protect the customers’ right and enhance the customers’ cooperation and communication among nations. The former United States President John Kennedy was the first one to put forward the consumer’s day. He said that the consumers’ have four basic rights, which are the right to have the security of commodity, the right to know the precise detail of commodity, the right to choose goods freely and the right to express personal objection.
消費者日又稱之為國際消費者權益日，定在每年的3月15日。消費者日是為了保護消費者日而設立的，目的是為了提升各國消費者之間的合作和交流。美國前總統約.翰肯尼迪是首個提出消費者有四項基本權利的人：這四項基本權利是有權獲得商品的安全保障;有權獲得正確的商品資料;有權自由決定對商品的選擇;有權提出消費意見。

In China, we usually hold an evening party to let the people know about their rights. On that special night, the CCTV will expose the fake goods in the markets and the special guests will be invited to come to the show to tell about the inside stories of producing fake products. These kinds of programs will cause heated debate in the society. The consumers will pay more attention to their rights. Here are some useful tips for how to protect your rights.
在中國，我們通常會舉辦3.15晚會。在這個特別的晚上，中央電視臺會曝光那些市場上的假冒偽劣產品，并邀請特別嘉賓告訴觀眾生產假貨的內幕。這類的節目通常會在社會中引起廣泛的討論。消費者會更注重保護她們的權益。以下是一些保護個人權益的建議：

Always buy goods from the regular stores, don’t fall for small advantages. Why people buy the fake goods? Generally speaking, the fake one is much cheaper than the real one. Check the commodity before you pay for it. Pay attention to the production date and the storing way. Remember to get the receipt. If something is wrong with the product, you can have your money back with it.
永遠在正規的商店買東西，不要貪小便宜。為什么人們會買到假冒偽劣產品呢？通常來說，假冒偽劣產品會比真貨便宜很多。在付款之前檢查商品。注意生產日期和儲存方式。記得開發票。如果日后出了問題，可以用發票辦理退款。

I think every consumer should know their rights and protect their rights. It’s our responsibilities to make this market become better and healthier.
我認為每個消費者都應該知道并保護好自己的權益。構建更好更健康的市場是我們每個人的責任。